The great copywriter Ray Edwards said at SMMW19 this past March, “There is no copy that is too long – there is only copy that is too boring.”
I agree 1000%.
People often … Keep Reading
173: SMMW19 @LoveHandle Smartphone Grip Giveaway!
CONTEST GIVEAWAY
Love Handle
These smartphone grips that you stick on the back of your phone to better be able to hold it.
18 to give away, in colors of:
- Light blue
- Red
- Rainbow
- Black
172: How to Write and Deliver a Great Introduction on Stage (Lessons Learned from Being an Emcee at Social Media Marketing World 2019)
Another quick tip episode for you today…I’ll keep it pithy and productive for you!
You never know when one introduction can lead to great things!
Writing introductions are important for many cases:
- Introducing guests on
171: 100,000!!! Pride, Shame, and Gratitude – The Psychology and Danger of Comparing Yourself to the Success of Others
Today’s episode is a special solo one for you! I have 100,000 thanks to give, so have a listen!
Pride
I have reached 100,000
Shame
Part of me feels shame at the number.
My friends … Keep Reading
170: Elegant Tension: The Psychology of Communication Through Professional Photography with Jason Malouin
Does copy, psychology, and… photography …really overlap???
Spoiler Alert: YES!
Special guest Jason Malouin shares how to capture the visual communication of an experience in a photo and how that relates to your copy and … Keep Reading
169: Meditation and ‘Holistic Over Hustle’ for High-Achieving Entrepreneurs with Katie Krimitsos
Did you know there was a holistic way to hustle?
With the ever growing shift of women entrepreneurs, our guest explains the seasons of hustle and how we can be a high performing business by … Keep Reading
168: Visualization and Mirror Neurons: Applying Psychology to Write Better with this Quick Copy Tip
Imagine if you could better influence people from your writing and words quickly and easily, without going back to school to get a psychology degree.
Well, that’s the goal of today’s quick tip episode!
Visualization
… Keep Reading
167: Psychology of Confirmation Bias to Improve Your Writing – Quick Copy Tip
Would you like more clients or a better ROI? I mean we all would…right?…and today I am sharing one quick copy tip you need to start using today! #UsePsychology
Confirmation Bias Defined
Confirmation bias is … Keep Reading
166: Get Never-Before-Heard Stories from Your Interview Guests with Eric Hunley
“Interviewing is like a date.” Do you agree or disagree?
This quote is from our guest today, Eric Hunley. The context is about interviewing people on your own podcast! I was intrigued by this idea … Keep Reading
165: Secret to Getting More Speaking Gigs with Davide Di Giorgio
Learn the REAL secret about getting more speaking gigs!
Our guest today, Davide Di Giorgio, shares his story about how he went from being a teacher to a speaking coach. We also teamed up to … Keep Reading
164: Hypnosis, Book Promotion Street Teams, and Writing Out of Order with Bri Seeley
THREE surprising things a fashion designer turned hypnotizing business coach can teach you about writing your next bestselling book.
Our guest today, Bri Seeley, started her entrepreneur adventure at a young age and today, she … Keep Reading
163: Hilarity Ensues, Failures Revealed, and Book Tips Abound with Bestselling Comedy Author Amy Lyle
What started off as naked podcasting turned into an amazing conversation with a bestselling comedian author named Amy Lyle.
Amy shares tips about book categories, formatting your book and why she does photoshoots with llamas, … Keep Reading
162: “Thud Factor” Book Tips for Positioning Yourself as a Thought Leader with Samantha Riley
Didn’t finish high school, started a business at age 20, and built her 7-figure business from the ground up.
Our special guest, Samantha Riley, has 25 years of building and growing businesses, as well as, … Keep Reading
161: Q+A for a Student Asking for Podcasting and Business Advice
What are the benefits of Podcasting at a personal and business level?
First, a little information…
A Senior at Cal State Fullerton in the Business Marketing program named Miles reached out recently. He said he … Keep Reading
160: Tiny Leaps, Big Changes for Podcast, Book, and Business Growth with Gregg Clunis
“All big changes come from the tiny leaps you take every day!”
This is the passion of our guest today.
It is the concept that led him to start a podcast with 300+ episodes and … Keep Reading
159: Leadership + Communication Quick Copy Hack [ConnectingSD Edition] with AnnMarie Rose, Sarah Hancock, Jessica M. Powers, and Stephanie Andrews
Quick copy and business leadership tip for you today…plus a behind-the-scenes recording!
First, the Backstory…
Last year in January of 2018, I started a group of entrepreneurs meeting about every other week in San Diego … Keep Reading
158: LinkedIn Strategy Tips, Where Your Copy Can Shine Through, with Estie Rand
Positioning yourself in your niche as an expert…how can we do that best?
My lead domino is with a book.
But, our guest today loves social media most of all! And she told me before … Keep Reading
157: Wins from 2018 + Goals for 2019 for Us Copy Poppers
Popping in with you this week just to:
- Wish you a happy start to 2019 (done and done!)
- Share a win from 2018 (and invite you to share with me too)
- Share plans for 2019
156: Marketing Your Books to Parents AND Kids with Podcasts, Live Events, and Collaborations from Childrens’ Book Author and Podcaster Angela Ferrari
If you have two diverse markets that you need to reach with your copy and branding efforts, then this is a great podcast episode for you!
Artist, podcaster, and children’s book author Angela Ferrari reveals … Keep Reading
155: Authority Positioning, Confidence, and Self-Publishing a Book Like a Publisher with Dr. Bhrett McCabe
What can a mindset coach to professional athletes teach us about business?
Turns out…a lot!
Today we sit down with Dr. Bhrett McCabe to learn tactical lessons to make networking, authority positioning, confidence, and self-publishing … Keep Reading