P5: Proof of Amazon Bestselling Book Status

Sure, it's way easier than NYT Bestseller...but still so fun and worth the effort!
You can do it.

8 Week Action Plan: Don’t forget!

We already talked about this in the last section, but we wanted to remind you of its power throughout your bestselling launch journey!

#1: Full Overview

Full bird's eye view, this shows what actions you need to take each week of an '8 Week Plan" from 'no idea' to 'bestseller.' You can speed up or slow down the pacing to fit your goals and schedule.

LEVEL 1 covers outlining, writing, formatting, and design.
LEVEL 2 covers self-publishing, marketing, and the bestseller launch. [P5 is in this LEVEL]
LEVEL 3 covers leveraging your books for more income, influence, and impact.

book launch_plan_overview

#2: The “8 Week Action Plan” Day-by-Day Calendar

8 week action plan for writing and pubilshing your book on amazon

THE 8-WEEK ACTION PLAN [<--click]

This is a day-by-day editable 'calendar' built in a Google Spreadsheet with tabs for:
1. writing [covered in LEVEL 1]
2. self-publishing
3. marketing
4. all the three tabs elements in one view

How to use it:

1. Watch the overview video on the front tab
2. Click File, then “Make a copy…” and rename and save it anywhere you like in your files so you can edit it.
3. You will find 4 main tabs
4. You can edit the dates on TAB 1 and they will automatically update on TAB 2, 3, & 4
5. You can edit the CONTENT in TAB 1, 2, 3 and it will automatically update on TAB 4
6. Use to help yourself write, publish, and market a best-seller! 🙂

#3: The “8 Week Action Plan” Week-by-Week Book Checklist

8 week action plan as a checklist for your book

Some have found the day-by-day too detailed/overwhelming.

(As a nerd, I love spreadsheets!)

So, I also turned it into a more digestible week-by-week at-a-glance checklist.

Like the 8 Week Action Plan day-by-day calendar, this covers WRITING [covered in LEVEL 1], SELF-PUBLISHING, and MARKETING!

Rely on the 8 Week Action Plan to remind you to:

1. Market as you work!
2. Look out for tasks that need to start being completed

And just because this for 8 weeks, doesn't mean you have to stick to that timeline.
- you could do 2 weeks at a time and cut the plan into 4 weeks!
- you could take 2 weeks per week on the plan and take 16 weeks!
- you get to decide, but hopefully, this plan helps get you started

“T” = Timing + Pricing Strategy [15:51 video]

OUTLINE & RESOURCES FROM THIS LESSON

Links and things mentioned 

amazon.com
kdp.amazon.com
authorcentral.com

8-Week Action Plan (day by day checklist, full spreadsheet)  [0:40 - 3:49 in video]
8-Week Action Plan (week by week checklist, more printable) [mentioned 3:29]
"T" - Crunch Time Schedule (2 weeks out thru launch week) [3:50 - end of video]

What we cover in the video:

• What is the 8WAP? (8-Week Action Plan)
• Why start with Kindle only for your bestseller launch?
• Is "bestseller" possible if your book is free?
• What do I do 2 weeks out [6:28] , 1 week out [8:05], and on launch week [10:30] to hit bestseller?
• What days are best to launch? [My favs are T, then W, then M]
• A special example of launching on a weekend [5:37]
• When will my book start ranking?
• Glimpse at the "R," "A," "C," and "K" in the TRACK Formula
• How to make a copy of these resources so I can edit them [15:30]

“R” Reviews [6:58 video]

Things Covered in This Video:

• Why care about reviews on Amazon?
• Can you ask for '5-star reviews' or not?
• See Laura's bad reviews -- then, let's "shake, shake, shake it off!"
• Embrace it all...the good, bad, and ugly. Keep on truckin'. If you are putting out good content and truly care about your audience, that is what matters. Not semi-anonymous online reviews.
• Create short links to your books! (I use "Pretty Links" plugin for WordPress. Bitly.com also works for free)
• Do you NEED any reviews to hit #1 in your categories?
• Does Amazon like reviews and favor us?

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"R" inside the T.R.A.C.K. Formula Stands for Reviews

Now, Amazon gives some extra juice to new books, so you don't HAVE to have a bunch of reviews to hit in the top 10 -- or even #1 -- bestseller spot.

However, reviews DO play well inside of Amazon's algorithm for ranking.

And...lots of good reviews help the prospective buyer decide to purchase your book.

As you raise in the ranks, your book will also show up for cold audiences who don't know you (people other than friends, family, and biz buddies you are promoting to organically), so you will pick up more sales from fresh eyeballs if you have a lot of reviews.

This, in turn, will help your ranking climb! 🙂

Therefore, reach out for reviews before (get commitments from people to write them as soon as you are live) and during your launch.

“A” = Attraction-Based Marketing Blitz [18:01 video]

OUTLINE & RESOURCES FROM THIS LESSON

Before Book is Live 

• Join FB groups in advance and start engaging organically BEFORE you want to promote yourself

• Ask friends for early reviews (send them pdf in advance even if not perfect draft)

• Tell people you are trying to hit bestseller and ask for help

• Search "kindle" and look at "groups" ...join those

BEST PERFORMING SOCIAL SHARES:

• Posts with a visual where you ask people to vote or give you feedback. For example, create a fast side by side image in Canva.com with 3 variations of your book cover (even if you already decided on what you want) and post it asking people to vote.

priscilla_book_side_by_side_for_social

After 30 hours, Priscilla has 42 comments on this post below. Most other posts have 1-3 likes and comments. And more are coming in! Plus, it's a gentle, subtle way to promote your book without feeling pushy.

priscilla book example

Here is a template in Canva to get you started on promo images for your book.
• Click "File" and "Make a copy" for yourself to edit!
• Do NOT edit this original file or your changes will be overwritten by others (and you will overwrite the master examples).

Subreddit Groups

• Look for groups on Reddit.com where it's okay to promote your book (but they will ban and hate on you if you don't follow the rules)

Social Media

• Put the link up on all your platforms

Pretty Link Lite plugin
 • Bitly.com

• Share that it's live with an image

• Post "X number have been sold - thank you!" as status updates to keep people updated

Thunderclap.it

Fiverr Gigs

• People will promote and share your book on Fiverr.com

Facebook Lives

• Tell people ALL about your book...from idea, to writing outline, to cover creation, to finish, to publish...people want to FEEL involved and are more likely to buy it if they feel a part of the journey somehow.

Facebook Event Pages

• Get people involved and keep reminding them of upcoming launch through FB

Upload Videos YouTube

• Mini how-tos using a tip in your book...at the end say, "this is just one of the tips from my amazon book"...to see more, click here to grab the full book (1-5 minute video, quick)

1-on-1 Reach Out Hustle

There's nothing like asking people one-on-one, directly, for support. Direct message people on Facebook, Instagram, via email, text, etc. Call friends and family and ask them for a favor. Anyone who knows you fairly well will spend $1 to help you if you ask them nicely! 🙂

Here is some sample copy TO GET PURCHASES you can use and customize for yourself:

Hi [Name],

Love seeing the [type of posts they share] you share. [Add another personalized line to show the message is truly written to them].

Quick favor...

📚🚀  TODAY I'm launching my book. So nervous and excited!  📚🚀

Would you grab a copy?
• The Kindle version is only $0.99!
• Go here: [insert a short link to your Amazon book page]

It would really help me out! ...because I'm trying to get to #1 in as many categories on Amazon as I can...plus, I truly want to help more [audience book is for] to achieve [result book helps with].

Thank you in advance!

[Your Name]

PS: Say 'hi' to [person close to them] for me!

Map It On a Calendar

Here is the calendar (Save a copy for yourself! :))

"A" = Attraction-Based Marketing -- Book Launch Team 5-Email Swipe Copy

What is a Book Launch Team?

A group of people willing to help you share your book on launch day.

They usually do it for free -- for nothing in return -- or for a free preview of the book before anyone else...or...for any incentive you like!

Note that it is not acceptable to pay for reviews or to ask for 5-star review, so make sure not to cross that line. You can only *ask* for "honest reviews."

Why is it Important to Communicate with Them?

People are busy!

Think about how many things you field each day...you need reminders. We all need reminders.

So, use the swipe copy below and even add in more depending on when your launch is and how much you want to communicate with the folks who agree to help promote.

Important Things to Keep in Mind

1. Keep the tone of appreciation, not demanding or guilting, in all that you write. 

People are doing you a favor and, ultimately, do not owe you anything! Be appreciative of anything and everything someone does to help.

2. Make it super simple to help.

The easier and clearer you can make things, the better!
• Have images or swipe copy of your own? Give it to them!
• Have more to tell them about the book or launch? Say it in bullets and keep it punchy and to the point!

3. When should I start building my Launch Team?

I'd say no later than 2 weeks before your launch. So, any time before that is great.

As you read this, if you feel like you still have so much work to do, you could either:
(1) start asking people to join your launch team to see proof that people really do care about your book!
OR
(2) ignore this completely for now so you don't feel overwhelmed and just focus on writing...and put a note on your calendar for 2-3 weeks before your launch date to revisit this lesson.

Either is okay!

4. The more, the better.

Ask a lot of people to join your team!

Why?

• The more sharing and social proof out there, the better!

• A big percentage of people will be too busy on the day of the launch, so keep in mind that some will not come through and you'll want to have enough people on the team to balance that out. (For example, if you have 20 people on the team, most likely about 12 will share. So, if you want 20 to share, it's best to get 30-40 people on the team!)

Don't take it personally. That's the world we live in these days!

Pro Tip: 
Some authors create a Facebook Event or "Pop Up" Facebook Group (a group up just for a short timeframe that you'd close after launch) for their launch team. Not required, but could work well if your launch team loves engaging via Facebook.

------------------------------

Swipe This Copy!

Step 1: Click on this link here (preview is shown in photos above)

Step 2: Click "File," then "Make a copy..."

This lets you save a copy for yourself to edit. I *cannot* grant you edit access or it would change it for everyone. Save a copy for yourself, and then you can edit it to customize it!

Step 3: Edit the swipe copy to match your brand, offer, tone, and style.

Step 4: Copy and paste the emails to send out to your launch team...automated in a sequence in your CRM (like Active Campaign, Infusionsoft, or Convert Kit) or manually

Step 5: Get more sales by others promoting you and your book!

A Student Example

To share a 'real-life' example of how one bestseller student set up her Launch Team recruitment, here are a series of screenshots that may inspire you.

• See Aimee's page live at www.aimeecarlson.com [if it's still live when you see this]

Post that Aimee shared on her social media:

Screenshot of the top part of Aimee's website with an email capture button:

What people see when they clicked on the yellow "YES, SIGN ME UP!" button:

What people see when they clicked on the green "I WANT TO BE PART OF THE LAUNCH TEAM!" button:

Lastly, the confirmation that popped up after you put in your name and email:

• Do you need a 'fancy' automated lead capture process like Aimee had?

No!

All you have to do is text, email, or call people and ask if they'd be willing to buy your book on your launch day for $0.99, leave an honest review if they feel moved to, and be willing to share about the book as much as they can / are willing to.

If they say yes, just get their best email. Done. Keep track of the emails in a Google Spreadsheet or Notes App or Word Doc.

You can also offer 'perks' in exchange like early access to a digital copy of the book (I'd just send the PDF version a week or so before the launch).

A private client of mine also mailed everyone on the Launch Team a signed copy of the book once it was available for print. That's not *required* but a nice idea.

------

Can't wait to see what you do for your Launch Team! : )

“C” = Category Selection

How to Research the Bestseller Subcategories for Your Book + Tracker Tool [48:21 video]

Watch this video above for an overview of exactly what to do and how to pick awesome categories.

Using research I did for a private client (named Nadine...her book is at CopyThatPops.com/nadine), I walked Marisa Imon through exactly what to do and how to know a category is perfect for you!

Note:
• The spreadsheet we use "Bestseller Success Tracker Tool" is also available to you...linked below!

RESOURCES FROM THIS LESSON

Important Links

amazon.com
kdp.amazon.com
KDP Contact Us page

Helpful (Inexpensive) Tools

1. Publisher Rocket

• I've recently discovered and started using Publisher Rocket to help cut down the time it takes to do my category research. 
• It's a one-time cost of $97 and it has a 30-day money-back guarantee, so you can try it out and get a refund if you don't like it.
• It will help you discover categories and keywords and see their competitiveness with a few clicks.
• I like to do my manual (free) research and doublecheck with Publisher Rocket to see if there is anything I may have missed.

2. KD Spy

• This helps you see what words are commonly used in current bestselling titles, page counts of top books, and approximate sales/revenue in any category you want to check out
• It's a one-time $59 price point and has a 60-day no questions asked guarantee -- well worth the extra info you can glean!

How Categories Really Work

• Amazon updates its bestseller rankings approximately every hour, so...
• The trick is to pick subcategories that are not very competitive, but still highly relevant (you can find up to 10 Kindle categories for your ebook!)
• Don't be scammy/scummy though!
• Do your research so you have the best chance in categories that actually represent your book

Research Overview

• See what competitors' books have selected and their rankings
• Block out a few hours for this a couple of days before you are ready to publish your book (at least a week before the public launch date)
• Watch the walkthrough video above. You are look for:
- books that are currently #1 in a subcategory that rank 25,000 or higher overall in all of Kindle (that indicates a non-competitive category)

• Here is a spreadsheet tool to help you track as you research!  
Category Research and Bestseller Success Tracker Tool

Save a copy of this spreadsheet for yourself, so that you can edit it!

TAB 1: There is research already there from a past client to see as a sample. (The books it contains are not necessarily #1 anymore, however)
TAB 2: Fresh, clean tracker for you to use for your research

How to Get Your 10 Categories in Amazon

STEP 1: Pick 2 categories inside KDP 

Once you've done your research, you'll head inside your KDP account...

Click on your book in the Bookshelf (or start a new Kindle book if you haven't yet).

pick your 10 kindle book categories on amazon 1

Click on "Kindle eBook Details"

pick your 10 kindle book categories on amazon 2

Scroll down to the Categories area and select "Set Categories"

Inside the pop up of categories, you will find that you can ONLY pick 2 categories and they don't look exactly like what you researched! -- wtf? 🙂

pick your 10 kindle book categories on amazon 4

Don't panic.

It's okay...

[Most authors throw up their hands here, but you won't! And that is a big advantage.]

Keep going.

Pick 2 categories as close as you can find inside KDP. Actually, it does not matter what you pick at this point. Just get two in there and move to the next step.

STEP 2: Publish your book

Publish your book and make it live.

Do this about 7 days before your public launch but DO NOT leak the news to people because you want to concentrate your sales on your launch day.

Why publish before your bestseller launch day?

Things do take time to process. KDP takes "up to 72 hours" to review your book and make it live. And then another "up to 72 hours" to update your categories in STEP 4. So, making our book live will actually happen before our public bestseller launch.

STEP 3: Get 1 sale to trigger rankings

Get just 1 sale of your book.

Do this as soon as you see your book is live (but no later than 4 days before your launch).

Buy it yourself or have a close friend or family member purchase a Kindle copy. If you ask someone to buy it, tell them not to spread the news that it is live yet (and ask them to leave an honest review too).

STEP 4: Get tech support's help

Once you have 1 sale, the book will start showing up in the rankings for up to 3 categories that Amazon's algorithm slots you into based on the 2 categories you picked inside of KDP, your keywords, and other details of your book.

As soon as the rankings show, tech support will help you update your categories to the 10 that you want!

Do this as soon as you see your book showing rankings under "Product details" on the book's page on Amazon (but no later than 3 days before your launch).

So, here's the secret sauce most authors do not know about!

Once you've done your research, you'll head inside your KDP account and find that you can ONLY pick 2 categories (on the first tab of your book's Kindle information) -- and they don't look exactly like what you researched! -- wtf? :). Don't panic.

It's okay...

[Most authors throw up their hands here, but you won't! And that is a big advantage.]

Keep going.

Message tech support and request they update the categories to the 10 you researched by following these steps below:

0: Click here: https://kdp.amazon.com/en_US/contact-us
1: Click "Amazon Store & Product Detail Page"
2: Click "Update Amazon Categories"
3: Fill out the info in the box including a note to say, "REMOVE my book from the 3 categories it is in, and then ADD my book into the following 10 kindle categories."
4: Click "Send Message" (not pictured in photo below, but it's just below the file attachment)

kdp update categories with tech support help

Pro Tip: I usually send this, listing out the EXACT 10 Kindle categories I want, wait a few hours, and then call them to voice-confirm that it's in progress. They also have chat support now.

Watch Out: You will often get a representative who just does not understand what you want done. Don't bang your head on the wall...just disconnect and try to get another rep if things are not going anywhere.

After you send in your written categories, here's how to find direct lines of contact:

0: Click here: https://kdp.amazon.com/en_US/contact-us
1: Click "Manage your books and series"
2: Click "Republish or update a published book"
3: Click "Call us" or "Live Chat"

kdp get book help from tech support for your categories

***You can give them up to 10 Kindle categories (for Kindle ebook) and up to 10 Book categories (for paperback/hardcover)***

What about Children's' or Teen & Young Adult Categories?

Here's what Amazon says: 
You must choose at least one Juvenile Category (BISAC Subject Code). For Children's categories, you'll also need to set the minimum recommended reading age to 0 – 11 years old.

For Teen & Young Adult categories:
• on Amazon.com and Amazon.co.uk, set the minimum recommended reading age to 13 – 17 years old
• for Amazon.de, set the minimum recommended reading age to 12 – 15 years

On Amazon.com and Amazon.co.uk, titles with a Juvenile Category and a minimum recommended age of 12 may be categorized in Children’s or Teens. This depends on other information about the book. Keep in mind that an independent category will show for Amazon.co.uk, Amazon.de, Amazon.es, and Amazon.it.

Read More: https://kdp.amazon.com/en_US/help/topic/G200652170

Entering grade ranges can also be helpful in the discoverability of your book. Read more here: https://kdp.amazon.com/en_US/help/topic/G201506310

Pro Tips:

Hitting #1 in a Teen & Young Adult category is often far easier than similar adult ones. 

But, don't pick them if it's not appropriate.

How do I know if it's appropriate? That is a judgment call, but if your book is about starting a business, for example, how would that *not* be helpful to someone in high school, for example?! 

For past clients whose books had some heavy themes, we've added a "content warning" in the front of the book just in case teens, adults, and/or parents would appreciate the head's up.

Also, you *cannot* get your book manually placed into Teen & Young Adult categories for Book Categories, even though you *can* for Kindle categories. This is another reason that it is easier to hit #1 during your Kindle public launch.

“C” = Get Your 10 Categories with KDP Tech Support

So far, from the last lesson, you have:

• Researched your 10 Kindle categories that you'd like to show up in
(Note: You can also have up to 10 "Book" categories for the paperback, but don't worry about that before your Kindle bestseller launch)

How to Get Your 10 Categories into Amazon

STEP 1: Pick 2 categories inside KDP 

Once you've done your research, you'll head inside your KDP account...

Click on your book in the Bookshelf (or start a new Kindle book if you haven't yet).

Click on "Kindle eBook Details"

Scroll down to the Categories area and select "Set Categories"

Inside the pop up of categories, you will find that you can ONLY pick 2 categories and they don't look exactly like what you researched! -- wtf? 🙂

Don't panic.

It's okay...

[Most authors throw up their hands here, but you won't! And that is a big advantage.]

Keep going.

Pick 2 categories as close as you can find inside KDP. Actually, it does not matter what you pick at this point. Just get two in there and move to the next step.

STEP 2: Publish your book

Publish your book and make it live.

Do this about 7 days before your public launch but DO NOT leak the news to people because you want to concentrate your sales on your launch day.

Why publish before your bestseller launch day?

Things do take time to process. KDP takes "up to 72 hours" to review your book and make it live. And then another "up to 72 hours" to update your categories in STEP 4. So, making our book live will actually happen before our public bestseller launch.

STEP 3: Get 1 sale to trigger rankings

Get just 1 sale of your book.

Do this as soon as you see your book is live (but no later than 4 days before your launch).

Buy it yourself or have a close friend or family member purchase a Kindle copy. If you ask someone to buy it, tell them not to spread the news that it is live yet (and ask them to leave an honest review too).

STEP 4: Get tech support's help

Once you have 1 sale, the book will start showing up in the rankings for up to 3 categories that Amazon's algorithm slots you into based on the 2 categories you picked inside of KDP, your keywords, and other details of your book.

As soon as the rankings show, tech support will help you update your categories to the 10 that you want!

Do this as soon as you see your book showing rankings under "Product details" on the book's page on Amazon (but no later than 3 days before your launch).

So, here's the secret sauce most authors do not know about!

Go here to send tech support your categories.

1: Click "Manage books on your Bookshelf"
2: Click "Republish or update a published book"
3: Click "Send us an e-mail" and, then 4+ hours later, "Call us"

Pro Tip: I send them an e-mail listing out the EXACT 10 Kindle categories I want, wait a few hours, and then have them call me to voice confirm that it's in progress.

1st: Click "Send us an e-mail" so they have them in clear written form

2nd: Click "Call us" so you can make 100% sure the categories are processing on their end.

Request that they remove any Kindle categories you currently have and replace them with all 10 of the Kindle categories you researched. (Watch the video above to see exactly how!...put all 10 in there, you are not limited to 3!)

[You can do this also for 10 Book categories when you launch the print, if you want. But it's far easier to hit #1 in lots of Kindle categories with our strategy, so focus on that first].

---

There you have it!

This is a hugely important step on your path to hitting #1 in lots of categories on your launch day! 99% of authors have no idea this is possible and/or do not take the time to find the best categories for their book like you are doing.

Take advantage of your knowledge and willingness to invest a couple more hours for a great payoff. : )

"K" = Keywords & KENP

K #1: Keywords

As you likely already know, Amazon is a search engine. Just like Google, people head over to Amazon to look for answers to their problems.

So, you want to be found when people type in things into the search bar that make sense for your book.

How to find good keywords:

• Search Amazon yourself as if you were hoping to find your own book (once it's live) -- what did you search for?
Google Keyword Planner - Use to help you pick good ones based on what people are searching around your book topics
AMZ Tracker
Sellics - Has a 14-day free trial.
KDspy - As they describe it -"New Unique Software Application 'Reverse-Engineers' The Kindle Marketplace & Reveals Lucrative Kindle Niches - In Seconds!" It's only $47 and has a 60-day money back guarantee. It's not necessary for your bestseller goals, but having great keywords can help you get found more and more in the long run as well

K #2: KENP = Kindle Edition Normalized Pages

What are Kindle Edition Normalized Pages?

Here's what Kindle says:

"The number of Kindle Edition Normalized Pages (KENP) read determines the royalties you earn from KU (Kindle Unlimited) and KOLL (Kindle Owners’ Lending Library). This graph is updated as pages are read by customers who borrow your book from KU and KOLL. Use the filters above to customize your data."

Essentially, this is how Amazon measures how much your book is actually read compared to other books.

The algorithm behind bestseller status is not 100% clear, but I've read reports that say Amazon increasingly looks at this as a factor.

Think about it like this...

 Book A: Has 100 purchases and 0 pages read
 Book B: Has 50 purchases and 7,000 pages read

*NOTE: This is a completely made up example by me with arbitrary values to illustrate a point*

In Amazon's eyes, which book is ACTUALLY more popular?

Book B shows that people are actually hooked on the book and wanting to read it. Book A looks like someone rounded up 100 friends to buy the book who don't actually care to open it.

While my numbers may not be accurate to the true algorithm, I believe that Book B would be more 'popular' in Amazon's eyes.

Conclusion:

The jury is out on how much Amazon looks at KENP for its rankings and granting of best-selling author status.

But, it sure can't HURT to have this value as high as possible. Especially if you find yourself having more of a battle on the day you launch than you expected (say, a competitor also launches in your category).

So, a strategy I would employ is to follow up with friends, family, and biz buddies who have purchased it and ask them to:
- actually open the book on their device
- scroll through the pages (at least enough to feel confident to leave you a review)
- leave a review

That will get you more in "R" and in "K" of TRACK! 🙂 It sure won't hurt!

What Will It Look Like When I Hit #1 in My Categories? + 9 Spots for Screenshots for Proof [18:02 video]

Let's get you excited about what it will look like FOR YOU when you launch your book! Then, we'll jump into mapping out 'the how' next.

Important to know + Super encouraging

• 1-hour update rule
• Although there are other factors that go into Amazon's *secret* bestselling ranking algorithm, the most important factor is...well, sales, of course! A concentration of sales.

9 Spots for Screenshots to Get Proof

Make sure to get proof, so be ready to check these SIX places to show that you hit your goals.

Book’s Individual Page

1. Look on book's actual page for rankings (under "Product Details") for the three categories it is in.

Note: You can get tech support to put you into up to 10 you choose. #BookHack!

2. Look at the top of your book's page for a flag too! 

Note: May take longer to appear and it is not guaranteed.

#1 New Release easier/faster to get than Best Seller

Book’s Category Pages

3. Look on each of the categories' pages for rankings and side by side comparison shots with your competitors' books.

4. Look at the "Hot New Release" rankings for side by side comparison shots with your competitors' books.

5. Look at other countries Amazon pages at #1-4 above 

Note: You can easily access your book in other countries through KDP

6. Then, check ‘up’ in the Parent Categories for how you rank in more competitive listings.

Note: Even if you do not rank as well, the books around you may be very cool and photo-worthy!

Search

7. Do an Amazon search for your author name or name of your book and look for the flags there!

Author Page

8. Look on your Author Central author page for the flags there

Mobile 

9. Get the same shots, but from mobile to share!

WHAT TO DO NEXT? (On day of launch):

1. Save all screenshots in a folder

2. Use Skitch to ‘mark them up’

3. Share on social!

#1 Bestseller Example: Connor Gillivan’s Proof on Launch Day! (4-26-17) with [5:50 video]

Here in this video above is Connor Gillivan and his book Freee Up Your Business on the day he went live! I hope this is inspirational and motivational for you as you start your book that pops journey!

Can't wait to hear your success story and feature it on the Wall of Fame! 🙂

LaptopLaura

ACTION STEP:

Come and let us know your bestseller goals!

Where Do You Want to Go Next?