Another — by popular request — second-round interview with a past guest who is an expert in psychology, copywriting, and even book writing and book self-publishing too! Brian Ahearn applies proven science and psychological research … Keep Reading
194: Using Stories for Psychologically Effective – But Not Sleazy – Sales with Yasmine Khater
Sell more with stories. As they say, “Words tell. Stories sell.”
How do you make more money by closing more sales…without feeling like a pushy, sleazy salesperson?
Find out on today’s interview with an entrepreneur … Keep Reading
193: What’s in a Name? How We Chose Baby Evren’s Name – Quick Baby Update
The baby is here! 🙂 After nearly 3 days of labor, our baby boy was born on his due date of 9-20-2019 at 3:30pm. His name is Evren Petersen Shepard. This quick episode reveals how … Keep Reading
192: Emotional Marketing Value Headline Analyzer for Entrepreneurs Who Want to Make an Impact – Quick Copy Tip
True or false:
1. Reaching your customers in a deep and emotional way is a key to successful copywriting
2. Your headline is unquestionably the most important piece of copy you use to reach prospects… Keep Reading
191: Swipe the Effective Copy from Other Marketing Guru Examples Using Swiped.co – Quick Copy Tip
Have you ever stumbled upon a great landing page and wished you could see all the emails that followed without opting in?
Have you ever seen a Facebook ad with killer copy and wondered how … Keep Reading
190: How to Avoid Psychological Scams Online and Share Your Stories in a Book with Jules Hannaford
Gaslighting, cat-fished, and other online dating scams…our guest today Jules Hannaford shares all inside her book Fool Me Twice. Plus, she breaks down her best tips and tricks for YOU to share your stories (no … Keep Reading
189: Conversational Copywriting, Psychology, and Lessons Learned from 40+ Years as a Pro Copywriter with Nick Usborne
Unlearn ‘bad writing’ you from academia and get back to conversational copywriting! Write like you are sitting across the table from someone and talk to them like yourself, like someone they can connect with emotionally.… Keep Reading
188: Surprising Answers from Neil Patel and Eric Siu of Marketing School Podcast About the Benefits of Publishing a Book
I stood up to ask a question at the Marketing School Podcast’s “Marketing School Live 2019” event in Los Angeles last month (July 2019). #MSL2019
The organizers of the podcast and event are Neil Patel … Keep Reading
187: Special Announcement! Global Movement for Female Entrepreneurs Unveiled! WRTW = Who Run The World – My New Collaboration with Jemimah Ashleigh of Australia and Alecia May of Canada
“Honey, female entrepreneurs aren’t a real thing. They don’t make any money.”
The older businessman — seated across the small mastermind table from us — dismissed all women in one curt sentence.
The problem, however, … Keep Reading
186: Goats, Social Media Copy Tips, and Launching Bestselling Books Using a Street Team with New Author Valerie Morris
Digital marketing strategies around copy, visuals, social media tactics, videos, and more from Founder of Tintero Creative and #1 bestselling author in over 9 categories on launch day!
Valerie’s been in the social media space … Keep Reading
185: Psychology of the Dominatrix for Better Writing, Business Success, & Personal Growth with Bestselling Author Dana Pharant
Dominatrix + copy tips? Yes!
Becoming a badass in life and business requires you to stand in your power and be super comfy with being unique! This completely relates to copy.
So many times people … Keep Reading
184: 5 Turbo Copy Wording Hacks from Eric Siu and Yaniv Masjedi at Marketing School Live #MSlive2019 in Los Angeles
At Marketing School Live in LA run by Eric Siu and Neil Patel, there was a session that Eric (CEO of Single Grain) lead a discussion with Yaniv Masjedi (the CMO of Nextiva) and they … Keep Reading
183: [Fast] New Author Advice from Roadschooled Kid Turned Entrepreneur Kelsey Henry [Live and #1 Bestseller Today on Amazon]
Live and hitting #1 bestseller on Amazon today in multiple categories, it’s Kelsey Henry from Positively Delighted! CopyThatPops.com/kelsey will take you there to see it!
Link Outs:
• CopyThatPops.com/128 – Lego Method to Write Your … Keep Reading
182: 6 Powerful Questions to Ask Yourself To Think Bold, Be Bold, and Communicate More Boldly with Chris Cumby
Psychology of sales from a Master Salesperson….Gamification for sales success…hold to be more bold for bigger success in business and life…and more!Â
That’s what in store for you in this episode with the incredible Chris … Keep Reading
181: Booking and Rocking a TED Talk with Purpose-Driven Coach and TEDx Co-Organizer Thomas Waterman
How can you craft a talk, deliver dynamically, and book a spot on the TED stage? If you have a purpose in your business and stories to share with the world, this is the episode … Keep Reading
180: Speaking on Stage Advice from the Fear-Blasting, Storytelling TEDx Talk Maven Johanna Walker
Is communicating your message on stage one of your goals or dreams? Then this week’s guest has amazing tips just for you! She’s a seasoned speaker and speaking coach who is passionate about helping all … Keep Reading
179: Best Book Writing Tool I Love: Scrivener – Quick Author Tip
My favvvvorite tool for writing books (and why) is revealed! Plus, a special shoutout to new #1 International Bestselling Author Nadine Blase Psareas who hit #1 bestseller in 11 categories and #1 hot new release … Keep Reading
178: 9 Spots to Get Social Proof That Your Book Hit Bestseller on Amazon [Featuring Bestselling Author Client Mark Wills]
Wanna see what it looks like to be a #1 bestselling author on your launch day? I pull back the curtain!
Read (and watch) below for the 9 spots to look for proof you … Keep Reading
177: 4 Super Special Announcements / Milestones / Business Lessons Learned [Hint: I’m Preggo + Happy 3 Year Podcast Anniversary]
Speeeeeecial announcements, milestones, and business lessons learned to share with you! This is a fun and personal quick episode.
#1: Big Big Announcement: I’m preggo!
I actually found out that I was pregnant in … Keep Reading
176: Thought Leadership Through Speaking, Books, and Your Core Mission with Daria Vodopianova
Would you love to attract and engage your ideal clients? Or how you can be an expert in your niche with your one core idea! Our guest today will offer you all the insights on … Keep Reading
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