004: From $54 Million Dollar Product Launches to Starting Your Own “IT” Brand with Minling Chuang

Laura Podcast [listen here!], Psychology

In this episode I sit down with Minling Chuang from Brand Fame School to talk about her role in a $54 million dollar product launch, her views on entrepreneurship and branding, and why you need to find the “white space” in your industry.

  • minling chuang winning award for product of the yearHow Minling helped develop a $54 million dollar product launch in just 9 months.
  • Why putting a new Lean Cuisine product on a plate helped change what consumers thought.
  • How a trip to Nepal helped her transition from corporate life to being an entrepreneur.
  • How and why she created Brand Fame School.
  • How to find your “white space” in an industry.

Take Action!
1. Get Minling’s Branding Guide!
Click here: The “IT” Brand Guide to an Unbland Brand: That Makes You Money [FREE]

2. Want to have a question appear on the show?

minling chuang headshotGuest:
Minling Chuang (@MinlingChuang) is a Brand Strategist and Coach who helps female entrepreneurs and their brands stand out online. With a background in multi-million dollar product launches for Lean Cuisine and Nestle Tollhouse, Minling left the corporate world to start her own business and thriving coaching practice.

Guest Company:
Brand Fame School helps entrepreneurs escape the trap of a “bland” brand and create something that can truly stand out in the marketplace.

Quote:
“Evolving is what keeps you relevant.”  – Minling Chuang

Links to Things Mentioned in This Episode:
Marie Forleo
Brendon Burchard

Connect:
Guest: Minling Chuang
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Company: Brand Fame School
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Host: Laura Petersen
podcast@copythatpops.com
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