Copy That Pops | Copywriting | Bestselling Book Writing, Publishing, and More Navigation
  • 10-Week Bestselling Book Mastermind
  • Testimonials
  • Free Help
  • 10-Week Bestselling Book Mastermind
  • Testimonials
  • Free Help

Category Archive

Below you'll find a list of all posts that have been categorized as “Psychology”

021 – The Psychology Behind Fearless Selling & Sales Funnels with Yasmine Khater

Laura August 23, 2016 Copywriting, Podcast [listen here!], Psychology

In this episode, I sit down with Yasmine Khater to talk about building systems around your product and how to develop more confidence and success in your business.

  • The number one thing stopping people from
… Keep Reading

017 – How to Frame Your Messaging for Ultimate Impact with Mike Broadwell

Laura July 26, 2016 Copywriting, Podcast [listen here!], Psychology

In this episode I sit down with Mike Broadwell to talk about authenticity, why breakthroughs matter, and why messaging is more important than a website.

  • How he introduces himself at networking events [1:50]
  • His main
… Keep Reading

Me on the Hot Seat: Becoming Location Independent as a Teacher – Life Hackz Show

Laura July 24, 2016 Podcast [listen here!], Psychology

Last month (June 16-25th, 2016) I attended a co-working camp in Lemnos, Greece with about 50 other entrepreneurs.

The cool thing was that I was invited by a gal I had met through a Facebook … Keep Reading

015 – Care About People, Earn Money, Delegate the Rest – Tips from a VA with Tonya Darlington

Laura July 12, 2016 Podcast [listen here!], Psychology

Tonya Darlington is a high-level VA who has worked with CEOs of large organizations, small business owners, and everyone in between. In this episode, she shares her top tips for working with VA’s, why your … Keep Reading

014 – What Gets Read & What Matters with Lee Caraher

Laura July 5, 2016 Copywriting, Podcast [listen here!], Psychology

In this episode I sit down with Lee Caraher to talk about her career path towards PR, why every word you use should be considered thoughtfully, and why you shouldn’t let manners get in the … Keep Reading

013 – Landing Page Creation & Optimization (Part 2)

Laura June 30, 2016 Copywriting, Podcast [listen here!], Psychology

In this episode we dive back into part two of our landing page creation and optimization series that we started in episode 8.

  • How to optimize your pages for conversions
  • The three biggest types of
… Keep Reading

012 – How to Set Yourself Apart with Stories with Christoph Trappe

Laura June 23, 2016 Copywriting, Podcast [listen here!], Psychology

In this episode I sit down with Christoph Trappe to talk about authentic storytelling in business, why perfect shouldn’t be the goal, and why the participation age isn’t quite here yet.

  • christophChristoph’s background as a
… Keep Reading

011 – Why it’s Important to Have a Social Media Strategy with Corinna Essa

Laura June 15, 2016 Podcast [listen here!], Psychology

In this episode I sit down with Corinna Essa of Social Media Worldwide to talk about her approach to social media marketing, how she replaced her income in just 3 weeks, and why having a … Keep Reading

009: Generating Clients for Life with Charlotte Greenman

Laura June 4, 2016 Podcast [listen here!], Psychology

In this episode I sit down with Charlotte Greenman from Accredited Marketing to talk about her approach to sales, her lead generation philosophy, and why “the way it’s always been done” doesn’t work anymore.

  • charlotte greenman podcast guestLead
… Keep Reading
headlines blog feature image

4 Psychology Secrets Revealed: How to Write Headlines That Convert

Laura June 1, 2016 Blog [read me!], Copywriting, Psychology

Spoiler Alert: 8 out of 10 people only read the headline of whatever you put out.

Most people are shocked to hear this.

All that work you put into researching, writing, and rewriting. All the … Keep Reading

copywritingpsychology

008: Landing Page Creation & Optimization (Part 1)

Laura May 31, 2016 Copywriting, Podcast [listen here!], Psychology

In this episode I talk about how to create your landing pages for more email opt-in conversions (we will get into optimization in Part 2).

Full blog with images accompanying podcast found here: Full Landing … Keep Reading

007: Becoming a Social Media Practitioner with Liz O’Donnell

Laura May 22, 2016 Podcast [listen here!], Psychology

In this week’s episode we sit down with Liz O’Donnell to discuss her work at Double Forte, hot trends in social media, and why you need to be a practitioner before you can be a … Keep Reading

melissa sue tucker podcast interview on social media hacks like instagram and facebook

006: Podcast Therapy & Instagram Hacks with Melissa Sue Tucker of OCW Productions

Laura May 17, 2016 Podcast [listen here!], Podcasting, Psychology

In this episode I sit down with Melissa Sue Tucker from OCW Productions to talk about podcasting, emotional healing, and why you need to treat social media as a “social” environment.

  • Why her introduction usually
… Keep Reading

004: From $54 Million Dollar Product Launches to Starting Your Own “IT” Brand with Minling Chuang

Laura May 5, 2016 Podcast [listen here!], Psychology

In this episode I sit down with Minling Chuang from Brand Fame School to talk about her role in a $54 million dollar product launch, her views on entrepreneurship and branding, and why you need … Keep Reading

003: Future Pacing – The Simple & Subtle Trick to Get Your Prospect On the Path to “Yes”

Laura May 2, 2016 Copywriting, Podcast [listen here!], Psychology

In this episode, I talk about future pacing and we dive into why selling the “benefits” of your product is so much more effective than selling the “features.”

  • What my real estate agent taught me
… Keep Reading

002: How Shaunta Grimes Went from 0 to 1700 Engaged Subscribers and Earn Enough to Quit Her Job in Just 2 Months

Laura April 25, 2016 Book Writing, Copywriting, Podcast [listen here!], Psychology

In this episode I sit down with Shaunta Grimes to talk about how she went from a brand new blog to 1700 subscribers and a full time income in just 2 months. We talk about … Keep Reading

001: 3 Seconds is All You Get – The Psychology of Why Landing Page Optimization Matters

Laura April 25, 2016 Copywriting, Podcast [listen here!], Psychology

In this episode, I introduce you to the Confirmation Bias, dive deep into the one thing we all do within 3 seconds of being introduced to something new, and what this all has to do … Keep Reading

000: Welcome to Copy That Pops

Laura April 24, 2016 Copywriting, Podcast [listen here!], Psychology

In this episode I share my psychology and copywriting background, talk to you about the origins of Copy That Pops, and share some surprising conversion statistics with you.

  • What is Copy That Pops?
  • Who is
… Keep Reading
The Power of Podcasts Over Playlists

The Power of Podcasts Over Playlists

Laura January 5, 2016 Blog [read me!], Podcasting, Psychology

I love music, and I’m a pretty good dancer, if I do say so myself.

But for the past 9 months or so I have replaced the majority of my music listening with podcasts. Why?… Keep Reading

  • Page 7 of 7
  • ←
  • 1
  • ...
  • 5
  • 6
  • 7

Learn More

• Bestselling Author Wall of Fame
• Testimonials
• Contact
• About
• Media

Freebies

• Author Facebook Group
• Book Writing Checklist
• Podcast
• Blog

Work With Us

• 10-Week Bestselling Book Mastermind
• 1-Hour Consulting with Laura
• Custom Bestseller Writing, Publishing, Launching Services

Current Clients

• Login to Your Training Portal

  • Terms of Use
  • Disclaimer
  • Privacy Policy
  • DMCA Policy
Copy That Pops © 2016-2021