In this episode I sit down with Mike Broadwell to talk about authenticity, why breakthroughs matter, and why messaging is more important than a website.
- How he introduces himself at networking events [1:50]
- His main
Below you'll find a list of all posts that have been categorized as “Copywriting”
In this episode I sit down with Mike Broadwell to talk about authenticity, why breakthroughs matter, and why messaging is more important than a website.
In this episode I sit down with Lee Caraher to talk about her career path towards PR, why every word you use should be considered thoughtfully, and why you shouldn’t let manners get in the … Keep Reading
In this episode we dive back into part two of our landing page creation and optimization series that we started in episode 8.
In this episode I sit down with Christoph Trappe to talk about authentic storytelling in business, why perfect shouldn’t be the goal, and why the participation age isn’t quite here yet.
In this episode, I sit down with Cynthia Villalba to talk about her company, Zona Verde, how she lands big clients, and why you should give away your best content for free.
Spoiler Alert: 8 out of 10 people only read the headline of whatever you put out.
Most people are shocked to hear this.
All that work you put into researching, writing, and rewriting. All the … Keep Reading
Landing pages are all the rage these days. 😉 Soooooo trendiiiiiing (said with SoCal Valley Girl accent).
And for great reason!
This article’s purpose is to give you an overview (plus specifics!) on how to … Keep Reading
In this episode I talk about how to create your landing pages for more email opt-in conversions (we will get into optimization in Part 2).
Full blog with images accompanying podcast found here: Full Landing … Keep Reading
In this episode, I talk about future pacing and we dive into why selling the “benefits” of your product is so much more effective than selling the “features.”
In this episode, I sit down with Shaunta Grimes to talk about how she went from a brand new blog to 1700 subscribers and a full time income in just 2 months. We talk about … Keep Reading
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